Quarri
AI-native operations for mid-market industrials.
Problem
The optimisation problem.
Supply in
Purchased / extracted
Upstream inventory
Pre-transformation
Transformation
Manufacturing
Downstream inventory
Finished goods
Customer POs
Sales pipeline
Regulatory reporting
e.g. stumpage returns
AP / vendor payments
Suppliers, extraction fees
AR / accounts receivable
Customer collections
Extraction and manufacturing — multifaceted and complex optimisation.
Stock-outs
Lost revenue
Cash flow
Working capital tied up in inventory
Aged inventory
Carry cost erodes margin
Throughput vs lead time
Production vs input availability
SKU margin
Invisible across systems
Account margin
Customer-level profitability
The Gap
Mid-market lacks the tools to optimise.
Messy Excel spreadsheet
SAP legacy system
SMB
Mid-Market ($10–200M)
The Gap
Enterprise
Products
NetSuite · QuickBooks
Excel + legacy ERP
SAP · Snowflake
Customisation
None — off-the-shelf is enough
None affordable → Excel workarounds
Palantir, in-house data teams (~$400k+/yr minimum)
Optimisation
Simple — not required
Stuck in Excel
Custom data teams
94%
Spreadsheet error rate
65%
Analyst time on data gathering
The Stack
Deterministic toolkit. Agentic orchestration.
Horizontal AI General-purpose LLMs
Anthropic Anthropic
OpenAI OpenAI
Open source
Model-agnostic surface. Skills ship to whichever LLM the customer uses.
Quarri · An MCP plugin
PRODUCT LAYER
Skills
Cash flow Account margin Throughput vs lead time Inventory optimisation
INFRASTRUCTURE LAYER
Deterministic execution
100+ MCP tools Versioned workflows
Context layer
Semantic model Vector store Company glossary Memory of work
Data layer
Data Warehouse Agentic modelling Company schema RBAC Read + write
Connectors & ingestion
Legacy ERP Spreadsheets Databases PDFs External
Deterministic infrastructure.
Persistent · Cheaper · Faster · Contextualised · Vastly larger data.
Market
$52B global market. $2.25B serviceable today.
$52.2B
Global TAM
Mid-market industrials · GDP-scaled
$28.1B
4-geo TAM
US + EU + UK + Canada · bottom-up
$10.7B
SAM
Target industries · SaaS >74% · ~81% GM
$2.25B
SOM · Addressable now
SaaS >65% · ~79% GM
Key SOM verticals
Forestry & Lumber
Existing customer base · 60% SOM
Manufacturing
Target vertical · 60% SOM
Wholesale & distribution
Target vertical · 60% SOM
Bottom-up: US Census + Eurostat + ONS + StatCan firm counts × Quarri ACV in 4 geos. Global TAM extrapolated by IMF 2025 GDP. SOM modifiers: US/UK/CA 1.0× (signed deals), EU 0.1× (regulatory/language friction). Russia excluded.
Traction
3 months post-MCP.
Research & Development · months 1–6
No target verticals
  • 100+ product interviews across industries
  • Hand-cranked pilots
  • Stress testing pricing
  • Developing infra
  • No live deployments
$47k ARR
Working pipeline
$130k
Contract expansion / pilot conversion
$300k+
Qualified pipeline
3
Anchor customers
Pipeline concentration: Forestry, Mills, Manufacturing
Concentration: 1 anchor account currently 77% of ARR. Q3 2026 target: 5+ accounts, no single account >25%.
Revenue mix & margin
Already SaaS-dominant. Services is the wedge into mid-market; agentification pulls services margin up over time → see The Flip.
Market Context
Why foundational models won't build this.
100× cheaper per execution
LLM only
$1
per invoice · probabilistic, 300+ pages of context
Quarri tool
$0
per invoice · deterministic, cached
Every $1 of compute Quarri saves
is $1 of lost revenue for the horizontal AI provider.
Model companies will never ship a cheaper tool — even from their own deployment teams.
Plus · no model lock-in Quarri is the deterministic layer. Skills and tools lift-and-shift to whichever LLM or harness wins next.
Example Workflows
Three things Quarri enables that AI can't do alone.
4 hrs → 2 min
Forestry organisation · Automated reporting
Weekly reconciliation replaced. Same workflow, encoded once.
$300k
Forestry organisation · Mis-accrual caught
Mis-accrual flagged in pilot week 1, missed across 8 months of invoices.
$60k
Marina operation · Pricing exception
Pricing exceptions surfaced across 1,000s of line items — margin unlocked.
This has saved me days of work and is actually accurate versus what we were doing.
Operations Lead
Forestry customer, North America
Why Now
Every AI tailwind.
MCP shipped
Feb 2026 · the mid-market stack became buildable. Quarri shipped 100+ tools in week 1.
App store inevitable
Distribution flows through LLMs. Build for them, not against them.
Vertical AI on foundational models
Inject verticalisation into general-model power. Don't lose horizontal AI — extend it.
Build for LLMs. Don't build against them.
The Moat
Moats compound outward.
CONNECTORS DATA LAYER CONTEXT LAYER SKILLS CORPUS VERTICAL DATA SET
Vertical data set
Opt-in benchmarking + optimisation. External data sets.
Skills corpus
Productised customisation; lifts and shifts to new customers and becomes industry-specific insight.
Context layer
Semantic model learns from previous deployments.
Data layer
Agentic modelling skillset deepens.
Connectors
Built once — less lift every new client.
The Flip
Quarri will run deployments solo.
Three forces drive services-to-software economics.
Margin trajectory
Services GM Blended GM
Illustrative 100% 75% 50% 25% 0% TODAY +6 MO +12 MO +18 MO +24 MO 40% 80% Implementation agent live Most deployments agent-led
As services agentify, margin tail rises toward SaaS economics.
Growing data corpus
Every deployment is captured — call scripts, emails, workbooks, final automations.
Trains the deployment agent.
Horizontal AI gets more powerful
Foundational models improve. Our skills ride the tailwind.
Cheaper compute, smarter orchestration.
Skills become reusable products
First deployment of a skill is custom work. Every next deployment is lift-and-shift.
Skill creation cost falls. Margin recovers.
Three flywheels: data, model, product. All compound to margin.
The Team
Operator + architect.
Theo Leslie
Theo Leslie
CEO · Operator
  • Director of Strategy at Worldpay — $100m+ ARR product launches
  • VP Growth at fintech (Red Sky) — built lending product 0 → $500k ARR
  • Founding team for delivery division at major mid-market hospitality group
  • Chartered accountant (PwC)
  • Lived the Excel-heavy data pain for 10+ years
LinkedIn
David Jayatillake
David Jayatillake
CTO · Data architect
  • 3x founder (1 exit — Delphi Labs acquired by Cube)
  • Former VP of AI at Cube (semantic layer)
  • Founded 2 semantic layer startups
  • Leading voice in the semantic layer space (high-profile thought leader)
  • Data leadership at Lyst and Worldpay
  • 20 years in data infrastructure and engineering
LinkedIn
The operator who lived the pain + the architect who owns the technical stack. $13.5M raised between us — both founders have shipped venture-backed products at scale before. Expanding to 6 FTEs (including founders) in 2026.
Get in Touch
Theo Leslie
Theo Leslie
Co-Founder & CEO
linkedin.com/in/theo-leslie-quarri Download as PDF